This site allows users to filter out unwanted headlines and
                topics that publishers often push onto readers. This give users
                more control over the content they see by using natural language
                to describe what headlines to show/remove from the user's feed.
            
            There are sites that aims to provide a balanced view points on topics, but that's
                not the purpose here.
            
            Sometimes we just don't feel like looking at certain topics.
                Maybe I don't want to see my sports team's rival
                celebrating their championship, or I'm just not in the mood
                to be looking political news.